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BACK-TO-M·A·C

IMPROVING OUR
SUSTAINABILITY FOR OVER
30 YEARS

Done with your M·A·C products? Return your clean, empty products in-store to recycle. What is not recycled is converted to energy. Be part of the solution for a more beautiful tomorrow – today!

FIND A STORE

M·A·C SHARES
YOUR
COMMITMENT
TO THE PLANET

We’re continuing to evolve our
efforts toward helping reduce our
environmental impact and remain
dedicated to improving our
longstanding pioneer take-back
program, Back-To-M·A·C.

30 YEARS OF

SUSTAINABLE

RECYCLING

DID YOU
KNOW...

Most makeup packaging isn't accepted by local kerbside recycling services, so we created the Back-To-M·A·C program over 30 years ago to help create a place for makeup packaging in the circular economy.

MORE THAN
74 TONNES

of packaging has been returned and recycled across Australia and New Zealand over the last 5 years!

30 YEARS OF

SUSTAINABLE

RECYCLING

HOW MUCH?!
That's right!
That's the equivalate of nearly
4.5 million lipsticks
– and we're excited
to keep the
momentum
going!

30 YEARS OF

SUSTAINABLE

RECYCLING

HELP GIVE

YOUROLD M·A·C

PRODUCTS

A SECOND LIFE

For over 30 years, Back-To-M·A·C has recycled or recovered your used product packaging and, where possible, given the old plastic a second life. What cannot be recycled is converted to energy.

Return your clean, empty products to a participating M·A·C counter in-store.

Back-To-M·A·C

SUSTAINABLE

RECYCLING

If they can be recycled, they’ll be shredded, re-pelletised and used in the production of new products through our recycling partner, Close the Loop.

Back-To-M·A·C

SUSTAINABLE

RECYCLING

The packaging that cannot be recycled will be converted into energy. Nothing ends up in landfill.

Back-To-M·A·C

SUSTAINABLE

RECYCLING

GOING BEYOND
OUR PRODUCTS

Our plastic efforts go beyond our products.
We are proud to donate $100,000 to
Plastics for Change to enable the collection of
over 550,000 pounds of plastic (equivalent to
12,500,000 plastic bottles!) from our planet
while supporting approximately 200 plastic
collectors and their communities for one year
with a host of social services.

OUR

ENVIRONMENTAL

COMMITMENTS

WE ARE CONTINUING TO DESIGN OUR PRODUCTS WITH THE ENVIRONMENT IN MIND – MAKING SMARTER, MORE RESPONSIBLE PACKAGING CHOICES WITHOUT COMPROMISING OUR ICONIC PACKAGING AESTHETICS AND PERFORMANCE.

50%+

M·A·C IS TAKING STEPS TO ADVANCE SUSTAINABLE PACKAGING. TODAY, MORE THAN 50% OF OUR PACKAGING* IS RECYCLABLE, REFILLABLE, REUSABLE, RECYCLED OR RECOVERABLE.
*BY WEIGHT

OUR
AMBITION

TO USE RESPONSIBLY SOURCED PAPER PRODUCTS WHENEVER POSSIBLE.

100%

CURRENTLY, 100% OF OUR FOREST-BASED FIBRE CARTONS ARE FSC CERTIFIED

50%

2025

WE ARE WORKING TO INCREASE THE AMOUNT OF POST-CONSUMER RECYCLED (PCR) MATERIAL IN OUR PACKAGING BY UP TO 50%, BY 2025.

OFFSETS
CARBON

M·A·C COSMETICS OFFSETS
CARBON EMISSIONS FROM
NEW ZEALAND ONLINE SHIPPING*

*THE ESTEE LAUDER COMPANIES INC. IS FUNDING EMISSION REDUCTION PROJECTS TO OFFSET CO2E EMISSIONS AS A RESULT OF DELIVERIES MADE FROM OUR M·A·C NEW ZEALAND FULFILLMENT CENTRE TO OUR CONSUMERS' DELIVERY ADDRESSES.

START SENDING
YOUR EMPTIES
BACK-TO-M·A·C

WHILE OUR FREE PRODUCT INCENTIVE HAS COME TO AN END, OUR COMMITMENT TO BACK-TO-M.A.C REMAINS.

WE ENCOURAGE YOU TO CONTINUE TO BRING BACK YOUR EMPTIES IN-STORE TO BE PROCESSED THROUGH THE PROGRAM AND HOPE YOU'LL FOLLOW US FOR UPDATED AS WE FURTHER EVOLVE THE PROGRAM FOR GREATER ACTION AND IMPACT.

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M·A·C
BEST-SELLERS

Look good with these Superstars now, then do good by returning them in-store when you’re done via Back-To-M·A·C.